Rotate Google AdSense And Image Banners In The Same Rotator To Increase Your Site Revenue

How can you persuade your visitors to click on the advertisings you are showing on your website and increase your site revenue?

On almost every website you find flashy banners that try to persuade you to click on the advert.

With banners?

This market segment seems a bit satisfied.

Today you are fortunate if you get a CTR (click through rate) of 0.02 %.

That is 1 click for 5000 views!!

With Google AdSense™?

An alternative offers Google AdSense™ or Yahoo™ advertising.

These text-adverts bring some tranquility in your web pages and they can be easily read with the content of the page.

But even here you can 'play' with colors, do you choose for contrasting colors so that the adverts look like banners or is it better to use colors that match the page layout? Google™ does not offer an answer.

With text links?

Text links are easily to implement in the text that visitors are reading, but with every edit of your page you need to adjust them.

Which then is the best method?

Because you do not know the visitors of your website personally, you do not know and you have to guess.

But each one of the above methods has their advantages.

Some visitors like flashy banners and other scroll them out of the screen to read or see only what they are interested in.

Solutions?

Well, the solution seems obvious...

On the same place on your website show sometimes a Flash banner, sometimes a Google AdSense™, a text-link or any other kind of advert.

So mix all the possibilities you have.

Of course it will take some advantage programming to do so.

Advantages.

Let's say you only have adverts like flash banners in a rotator, and the visitor to your site likes to read things off his interest in a quit environment, he or she would probably not click on the banners.

So your revenue or CTR = 0 %

If you only have Google AdSense™ adverts on a particular place on your site and the visitor does not like to read much at all...

Your revenue or CTR = 0 %

But if you rotate Google AdSense™ with image banners in the same rotator you have a 50/50 change that the visitor likes the advert, sees it and clicks on it.

Your revenue or CTR = 50 %

Also, if you are always showing a banner ad or a Google AdSense™ at the same position on your webpage, after a few visits it is not been seen anymore. Some kind of 'blindness'.

When all of a sudden the visitors see a Flashy advert instead of an AdSense™, or visa versa, it gets their attention and they might click on it.

And that is what you wanted in the first place.

Success